A lot of companies say they function as a family.

At the core of Keller Williams Realty is a conviction that who you are in business with matters. We believe that the company we keep can contribute to our lives in untold ways. To help cement this understanding, we’ve formalized a belief system called the WI4C2TS that guides how we treat each other and how we do business.

  • Win-Win: Keller Williams goals are to engage in real estate, not for the benefit of only one person, but for everyone involved in the transaction. You can never find success at the expense of another.
  • Integrity: As a real estate agent you are here in this business to assist and help those in the areas of real estate. The only way to do this is to do it the right way, each time, every time.
  • Commitment: If you are going to do it, then you need to make sure that you follow through. The Keller Williams businesses are about building lifelong relationships.
  • Communication: The world is larger than one person’s view. Understanding where people are coming from and going to will lead to success in all areas of our life, including your real estate career.
  • Creativity: Why follow old, outdated business models when there are new, innovative and proven ones that work? There is always a way to “improve” a system. Don’t be afraid to jump in and take the reigns if you have a new or original idea.
  • Customers: This is not a “property” or “money” business. Real estate is definitely a people business.
  • Trust: There is not enough room in the world for lies. Honesty will weather any storm. This is a fundamental philosophy that carries with you in each and every part of your life.
  • Teamwork: When you join Keller Williams, you do not have to go at it alone. There are many people in your life that can help you during your journey.
  • Success: It is the people in your lives and in your business that make you successful. To be great, surround yourself with greatness, which is exactly what you have with Keller Williams Realty.

Keller Williams Statements

Our Mission

To build careers worth having, businesses worth owning, lives worth living, experiences worth giving, and legacies worth leaving.

Our Vision

To be the real estate company of choice for agents and their customers.

Our Values

God, Family, then Business.

Our Perspective

A technology company that provides the real estate platform that our agents’ buyers and sellers prefer. Keller Williams thinks like a top producer, acts like a trainer-consultant, and focuses all its activities on service, productivity, and profitability.